Our Story

Built in Atlanta for people who want their staples to actually last.

Hollis started with a simple frustration: streetwear had gotten loud, thin, and overpriced. We wanted the opposite — heavyweight essentials with clean lines, honest fabrics, and details that hold up wash after wash.

Every piece in our collection is designed in-house in Atlanta. We obsess over fabric weight, fit, and finish — from 420gsm brushed fleece on our hoodies to 14oz rigid denim cut for a true baggy fit. We're not a reseller and we don't drop filler. We make things we actually want to wear, then we make them properly.

What We Stand For

  • Quality first. Premium, heavyweight fabrics and construction you can feel the moment you put it on.
  • Considered fits. Modern boxy and oversized silhouettes that look intentional, not accidental.
  • Fair pricing. Direct-to-you means no middle-man markup on genuinely good pieces.
  • Real support. A responsive team that answers your emails — usually the same day.
Hollis is a brand operated by HollisBooks LLC, a Georgia limited liability company. Every order is fulfilled and supported directly by our team — you can reach us anytime at support@hollisatl.com.

Designed in Atlanta, Worn Worldwide

From the streets of ATL to closets around the world, Hollis is for anyone who believes the basics deserve to be the best part of the fit. Thanks for being here — welcome to the list.

Shop The Collection